Jelly Roll fabric is a collection of 2 1/2" x 42" strips of quilting fabric produced by Moda Fabrics. Jelly Rolls fabric typically includes 40 strips of fabric, but can vary. Shop some of our top-selling Jelly Roll fabric designs. Other quilting fabric manufacturers offer similar products such as Bali Pops, Roll Ups, Rolie Polies, and Strip Sets - you get the picture! Need some inspiration? Check out our Jelly Roll Quilt Patterns today.